Daewoo Provides $1,000 Customer Maintenance Allowance
1 May 2000
Industry First
COMPTON, Calif., May 1 Daewoo Motor America, already the fastest growing car
company in America announces the most innovative customer care enhancement
program ever offered in the automotive industry. Daewoo's Customer Maintenance
Allowance(SM) provides the owner of any Daewoo automobile up to $1000 in
maintenance for the first 3 years or 36 thousand miles of ownership. It's like
having up to $1000 in the bank on the first day of ownership. The customer will
never pay for 24 Hour Priority/ Road Side Assistance and Scheduled Maintenance
items such as oil and filter changes, engine coolant, fuel filter, air cleaner
element, spark plugs and more, including items considered by other
manufacturers to be the "owners responsibility." The program continues for
3 years or 36,000 miles or until the original Daewoo or (subsequent) owner has
used the balance of the $1000 Customer Maintenance Allowance(SM) within
the parameters of the program. Customer Maintenance Allowance(SM) is available
in addition to what is already one of the best standard warranties in the
automotive industry.
Daewoo's Customer Maintenance Allowance(SM) is truly the automotive
industry's first basically "Gas and Go" program.
Daewoo Motor America currently sells the subcompact Lanos, the compact
Nubira and the mid-size luxury sedan Leganza through an expanding network of
retail operations nationwide now totaling nearly 400 locations.
Daewoo Motor America, Inc. is based in Compton, CA, and is the U.S.
subsidiary of Daewoo Motor headquartered in Seoul, Korea. Daewoo Motor
operates 18 manufacturing facilities in 14 countries and has sales operations
in more than 180 countries.
